Where's that link when you need it?

If that's you too, then welcome to my EVERYTHING page.

THE SCHOOL OF BUSINESS & DIGITAL MARKETING

From Quick Clarity to Complete Transformation

Which path is right for you right now?

Start with free resources if:

  • You're new to my work and want to experience my methodology

  • You're in research mode and gathering information

  • You want to understand your market before investing

  • You need to validate your offer before building it

Choose digital products if:

  • You prefer self-directed learning and implementation

  • You want proven frameworks at an accessible price point

  • You're ready to do the work yourself with strategic guidance

  • You've done market research and need a launch system

Book a focused session if:

  • You've consumed the frameworks and need personalized application

  • You have a specific question or challenge that needs expert input

  • You want to test working with me before committing to longer-term support

  • You need help interpreting your research or refining your strategy

Invest in ongoing coaching if:

  • You're ready for sustained transformation with consistent support

  • You want accountability and strategic partnership

  • You're committed to building a business that lasts

  • You want to implement complete systems with expert guidance

START HERE - FREE RESOURCES & SELF-STUDY

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Market Research Guide - Competitor Analysis | pdf + video (free)

Stop guessing what your competitors are doing right. Learn how to use AI to analyse your market in one day instead of weeks - and use that intelligence to position your offer so it actually sells.

What's included:

Complete Competitor Analysis Guide (PDF + 8-10 minute video)

How to identify the right competitors (direct AND indirect)

Exact AI prompts to extract pain points, problems, and goals from competitor websites

How to use customer reviews to speak your ideal client's language

What to analyse about their offers (pricing, duration, bonuses)

Step-by-step action plan with timeline

Perfect for:

You've created an offer but it's not selling and you don't know why

You want to understand what's working in your market

You need to price your offers strategically (not just "charge your worth")

You're tired of guessing and ready for data-backed positioning

This is the first half of proper market research - understanding what's already working in your market so you can position strategically.

Time investment: One focused day (4-6 hours)

Get it FREE >> HERE <<

Market Research Guide - Market Validation | pdf + video (free)

Learn how to validate your offers with real people BEFORE you create them - so you know your offer will sell before you spend weeks building it.

What's included:

Complete Market Validation Guide (PDF + 10-12 minute video)

Why validation prevents failed launches (real example: how validation changed my 6-week program into a 90-minute training)

Survey questions ready to use

3 copy-paste social media post templates to recruit validation participants

Complete validation call structure (minute-by-minute script)

AI prompts for analysing call transcripts

How to turn research participants into paying clients

Perfect for:

You've created offers that didn't sell and you don't want to repeat that mistake

You want to know your offer will convert BEFORE you build it

You need to understand what your dream clients actually want (not what you assume they want)

You're ready to have real conversations that inform your business decisions

This is the second half of proper market research - talking to real people to confirm your assumptions and refine your offer before launch.

Time investment: 1-2 weeks (depending on response rate)

Get it FREE >> HERE <<

Create Your High-Converting 4-Week Passive Launch in Only 1 Hour | video & pdf (27 GBP | approx. 36 USD)

Your complete roadmap for launching validated offers using psychology-based content that converts naturally—not through pressure, but through structure.

What you'll get:

Complete 4-week launch framework (PDF + Video training)

The Customer Awareness Journey explained (the psychology behind every successful launch)

Week-by-week content strategy that guides prospects from awareness to purchase

40+ copy-paste AI prompts for creating: Strategic social media posts for each awareness stage Email sequences that nurture and convert Story posts and one-liners that resonate Content variations (micro, medium, long-form)

Industry customization templates so this works for YOUR specific business

Complete implementation game plan with timelines

Perfect for:

You've done market research and validated your offer—now you need to launch it

You want a strategic launch system you can use again and again

You're tired of exhausting launch cycles and want sustainable structure

You want to create content that converts without burning out

This is not another "post daily and hope" strategy. This is the strategic, psychology-based framework I've used to help clients launch consistently and profitably.

The natural next step after: Using the free Market Research guides to validate your offer

After purchase, you'll get immediate access to all materials plus the option to add a personalized Laser Call to review YOUR specific launch plan.

Get it for £27 >> HERE <<

🎯 Want personalised help applying this to YOUR business?
Add a Laser Call at checkout for just £35 (usually £44) more and get 20-30 minutes of focused feedback on your specific launch strategy.

PERSONALISED STRATEGY - FOCUSED SESSIONS

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These are for you if you've consumed the frameworks and now need personalised guidance on YOUR specific business, market, and goals.

Laser Strategy Call | 20-30 min one-to-one (44 GBP | approx. 58 USD)

A short, focused strategy session to help you get unstuck fast. Perfect for when you need a clear answer, an outside perspective, or quick direction - without the fluff.

What we can do in 20-30 minutes:

Review your launch plan and give you strategic feedback (perfect for Launch Strategy buyers)

Troubleshoot your market research findings and help you interpret what you discovered

Clarify your next marketing or business move when you're at a crossroads

Identify the specific block that's keeping you from taking action

Decide what to prioritise next in your strategy

This is a real-time strategy call, not a sales chat - just clarity, direction, and momentum.

Perfect for:

Launch Strategy buyers who want help applying the framework to THEIR specific business

Anyone who used the Market Research guides and needs help interpreting their findings

Business owners who hit a specific roadblock and need quick expert perspective

Anyone who needs directional clarity before investing in deeper work

Book a Laser Call when you know the question but need an expert answer.

Book >> HERE <<

Power Hour | 60–90 min + 2 weeks support (168 GBP | approx. 222 USD)

An intensive, hands-on strategy session followed by short-term implementation support. Ideal if you want help mapping out your launch, optimising your offer, or getting comprehensive direction on what to focus on next.

What's included:

60-90 minute deep-dive strategy session where we work on YOUR business in real-time

Custom recommendations and actionable next steps (you'll walk away with a clear plan)

2 weeks of written and audio message support (Mon–Fri, 4–6 PM UK) in your private channel so you can ask questions as you implement

Perfect for:

Creating your complete offer optimisation plan using the Market Research frameworks

Mapping out your full launch strategy with all the details customized to your business

Building your content ecosystem and messaging strategy

Getting your positioning and messaging dialed in

Turning frameworks into YOUR specific, customized strategy

This is the natural next step after a Laser Call if you need deeper strategic planning - or your starting point if you're ready for intensive, hands-on work right away.

You'll leave with:

A customised action plan specific to your business

Clarity on your exact next steps

2 weeks of support so you don't get stuck during implementation

Book >> HERE <<

Digital Marketing Audit or Business Audit | 30 min intake + 60 min results + 2 weeks support (222 GBP | approx. 293 USD)

A detailed, data-driven look at your marketing or business setup. I review what's working, what's not, and where you're leaving money or momentum on the table.

What you'll get:

30-minute intake session to understand your goals, challenges, and current setup

1 week of detailed research and analysis where I go deep into your business (website, offers, messaging, content, systems)

60-minute live presentation of your personalised audit results with screen share so you can see exactly what I'm seeing

A practical action plan you can implement right away - prioritised by impact

2 weeks of follow-up support (Mon–Fri, 4–6 PM UK) for questions as you implement

Choose Digital Marketing Audit for:

Understanding what's working and what's not in your content, messaging, and campaigns

Finding gaps in your current marketing strategy

Getting objective outside perspective on your positioning and offers

Knowing exactly where to focus your energy for maximum results

Choose Business Audit for:

Comprehensive review of your offers, pricing, and business model

Understanding your business foundations and where to strengthen them

Strategic planning for growth and scalability

Getting clarity on your complete business ecosystem

Perfect for:

Small business owners, coaches, and service providers who want clarity and confidence in their next steps

Anyone who's been "doing all the things" but wants to know what's actually working

Established businesses ready for an expert outside perspective

This is objective, strategic, data-driven insight - not generic advice. You'll know exactly what to do next and why.

Book >> HERE <<

ONGOING MENTORING - COMPLETE TRANSFORMATION

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These containers are for you if you're ready to implement with consistent support, accountability, and strategic guidance. This is where we build your Iron Mindset business together - structured, strategic, and sustainable.

Monthly 1:1 Coaching (440 GBP | approx. 580 USD)

Your personalised growth container for business, marketing, or personal development. Designed for entrepreneurs who want strategic support, accountability, and clarity month after month.

What you'll get each month:

3 live sessions (Week 4 is a catch-up & reflection week to integrate what you've learned)

Ongoing written + audio support (Mon–Fri, 4–6 PM UK) in your private Voxer or WhatsApp channel

Custom action plans tailored to your business and goals

Strategic alignment so every decision moves you toward sustainable growth

Access to all my frameworks and templates as we work together

Perfect for:

Entrepreneurs implementing the systems I teach who want guidance and accountability

Business owners who want strategic support without committing to a long-term package upfront

Anyone ready for consistent monthly guidance while maintaining flexibility

This is the natural next step after a Power Hour or Audit when you realise you want ongoing support - or your starting point if you know you need consistent strategic partnership.

We'll work on:

Building and optimising your offers using proven frameworks

Creating strategic marketing systems that work while you sleep

Developing your authority and expert positioning

Implementing sustainable business practices (the Iron Mindset approach)

Whatever YOUR business needs most right now

Book >> HERE <<

3-Month 1:1 Coaching (5% discount : 1254 GBP | 1653 USD - payment plans available)

(Payment plans available – 3×£429)

A 3-month intensive mentorship to help you focus, implement, and refine your business or marketing strategy. Perfect if you want structure, accountability, and visible results within a quarter.

What you'll get over 3 months:

Up to 12 live sessions (3-4 per month, scheduled flexibly based on your needs)

Ongoing Voxer/WhatsApp support (Mon–Fri, 4–6 PM UK) throughout the entire 3 months

Complete strategic roadmap customised to your business goals

Implementation support so you actually execute (not just plan)

Quarterly goal setting and review to ensure you're on track

Perfect for:

Building and launching a complete offer suite in one focused quarter

Implementing sustainable marketing systems with expert guidance

Achieving specific 90-day goals with accountability and support

Entrepreneurs ready to commit to transformation but not ready for 6-12 months

In 3 months, we can:

Complete your offer optimisation and validation process

Build and launch your first (or next) strategic offer

Create your content ecosystem and marketing systems

Establish your authority positioning in your market

Set up repeatable systems that continue working after our time together

This is focused, intensive, results-driven work. You'll have my strategic support every step of the way.

Book >> HERE <<

6-Month 1:1 Coaching (10% discount : 2376 GBP | 3130 USD - payment plans available)

(Payment plans available – 6×£426)

Ideal if you're ready for consistency and long-term strategic refinement. We'll map out and execute sustainable growth systems together - step by step.

What you'll get over 6 months:

Up to 24 live sessions (flexibility to schedule based on what you need when you need it)

Ongoing Voxer/WhatsApp support (Mon–Fri, 4–6 PM UK) for the full 6 months

Complete business ecosystem development - offers, marketing, systems, positioning

Two quarterly strategic planning sessions to set direction and review progress

Sustained accountability so you actually build what you set out to build

Perfect for:

Sustainable business transformation without rushing

Building authority and expert positioning strategically over time

Creating multiple revenue streams with proper strategy and sequencing

Entrepreneurs who want deep partnership and consistent support

In 6 months, we can:

Build your complete offer ecosystem (from lead magnets to signature programs)

Establish sustainable marketing systems that generate consistent leads

Develop your authority through strategic content and positioning

Create the operational structure for a business that runs smoothly

Launch multiple times and refine based on real data

This is strategic partnership. Six months gives us time to build properly, test, refine, and scale - the Iron Mindset way.

Book >> HERE <<

12-Month 1:1 Coaching (15% discount : 4488 GBP | 5912 USD - payment plans available)

(Payment plans available – 12×£421)

A full-year partnership for business owners who want lasting transformation and continuous strategic guidance. We'll plan, execute, review, and scale - with personalised support every step of the way.

What you'll get over 12 months:

Up to 48 live sessions (scheduled flexibly throughout the year based on your business needs)

Ongoing Voxer/WhatsApp support (Mon–Fri, 4–6 PM UK) for the entire year

Quarterly strategic planning intensives to set direction, review results, and adjust course

Complete business transformation - we build everything from foundation to scale

Continuous refinement as your business grows and evolves

Perfect for:

Complete business evolution and transformation

Building a scalable, sustainable business model with expert guidance

Entrepreneurs ready for serious commitment to long-term success

Business owners who want a strategic partner for the entire journey

In 12 months, we can:

Build and refine your complete business model

Create multiple revenue streams that work together strategically

Establish you as the recognised authority in your space

Implement systems that make your business run efficiently

Scale sustainably without burning out

Plan and execute multiple launches with continuous optimisation

This is your year of transformation. Twelve months of strategic partnership gives us time to build something truly sustainable - a business that reflects the Iron Mindset: disciplined, strategic, and built for long-term success.

Book >> HERE <<

🕓 Support Hours:
Written and audio message support is available Monday–Friday, 4–6 PM (UK time) in your private community space.
I work three active weeks per month; week four is a catch-up, reflection, and integration week — to help you stay grounded, not overwhelmed.

DONE BY YOU

The Offer Audit Quiz : Why Your Offer Isn't Selling (And How to Fix It)

DONE WITH YOU

👩‍🏫 The School of Business & Digital Marketing (£44 / month | Library & Community)

Power Hour (£148 | 60 min)

🧑‍🎨 The In-Demand Offer Creator™ (£888 | Hybrid Programme 6 weeks to 6 months)

⚖️ The Lifestyle-Led Scaling CEO™ (£999 | VIP Day)

💎 1:1 Retainer Based Consulting (£1332 / £3996 | 6 months)

"Took me less than 24h to fill the space"

Took me less than 24h to fill the space I had open on my 1:1 programme ” - Cici R.

"Actionable steps we can take right away"

I loved how clear and well organized the training was, with actionable steps we can take right away to start optimizing our content and channel. A take away I’m going to start implementing is having specific “office hour” days when clients know to contact us. That’s such a healthy boundary and just sets the tone right away. The advice in this video will definitely give me a more organized strategy for long term growth of my channel and content. Thank you Val!! ” - Abby V.

"This is priceless"

In less than one hour, I gained clarity on how to use AI specifically for market research, which was incredibly beneficial. Within minutes of obtaining my competitors' details, I had clear data about their ideal clients' pain points and desires. Not only that, I can cross-reference the information with my own data and offers to identify gaps and language I could use in my content. This is priceless! ” - Bonnie R.

"Immediately reduced my overwhelm and helped me breathe with relief"

Val has a straight to the point approach which I found very refreshing. She got to the core and packed so much info and practical steps advice in our short time together, it was amazing value. It gave me a starting point and a clear calendar to follow which immediately reduced my overwhelm and helped me breathe with relief . ” - Mrinal M.

All rights reserved @ Valentina Popescu 2025